still in doubt about spending money on Digital Marketing?
SEO and digital marketing are not just some fancy nerd speak anymore, but are fast becoming highly important in marketing and advertising in the South African business environment.
Have a quick look at some interesting stats on the amount of time South Africans are spending online.
Mybroadband.co.za has some info which should have you rethinking your marketing strategies and advertising budgets.
Google gets upset by Black Hat.
Beware of using Black hat techniques in your rush to to rank number one on Google search.
If you thought you were " too cool for schoool " and implemented some of the following tactics to jump up the rankings and get a million visits a day on your website, Google may just hit you hard, knock you down, and if you don't fix up they will knock you OUT!
- Selling or buying links
- Doorway pages
- Unnatural links
- User generated spam content
Read this great article on searchenginewatch.com 12 companies that were hit hard by Google.
Even the Big Boys mess it up sometimes
everything you missed at Tuesday's Google event!
Read what mashable.com has to say about Googles latest event where they announced the launch of % new and exciting products.
The Pixel Phone
Was there an update and what might it affect?
There has been interesting speculation over whether there was a Google algorithm update released recently and although Google can be very cagey about algorithm updates, this article on ClickZ provides some interesting reading
Click here to see what JOHN MUELLER at Google had to say.